2010 Xstrata Mount Isa Rotary Rodeo to deliver a heck of a ride

The Outback Queensland city of Mount Isa is ramping up preparations for the Southern Hemisphere’s largest rodeo event, the 2010 Xstrata Mount Isa Rotary Rodeo to be held from Friday, August 6 to Sunday, August 8.

More than 25,000 visitors are expected to head to the Isa for the 52ndannual rodeo, which attracts the nation’s best talent competing for a prize pool of $200,000.

Kalkadoon Stadium, Buchanan Park will be the headquarters for three days of non-stop rodeo action, including bull riding, saddle bronc and bareback, steer wrestling, roping, ladies barrel racing and breakaway roping.

Outside the stadium, the whole city catches the rodeo spirit – with local businesses and schools competing in the “Best Dressed” Competition including for best window display, best dressed school and best dressed business premises.

The action kicks off on Friday, August 6 with free rodeo entry from 10am to 2pm, leading into the opening Mardi Gras Parade from 5pm, with plenty of free family entertainment including live bands.

The action continues with the “Man Against Beast” Friday night event showcasing different kinds of rodeo competition as the name suggests!

The weekend focus is on rodeo competition, leading up to the Sunday finals.

Other rodeo week events include the Zonta Bush Poets Breakfastand Mailman Express Sprint Horse Race, a 200 metre sprint from a running start open to non-thoroughbred horses.

Mount Isa is located in north-west Queensland, 900km inland from Townsville along the Overlander’s Way and is easily accessed by direct flights from Brisbane, Gold Coast, Darwin, Alice Springs, Townsville and Cairns, as well as by road and bus.

Visitors coming earlier or staying on after the rodeo can explore local attractions including Outback at Isa where you can take a “Hard Times Mine Tour” or visit the Riversleigh Fossil Centre, Lake Moondarra, and the region’s twin jewels, Boodjamulla (Lawn Hill) National Park and the fascinating Riversleigh Fossil Fields.

For more information visit www.isarodeo.com.au or phone (07) 4743 2706.

For accommodation and holiday ideas visithttp://www.queenslandholidays.com.au/destinations/outback/

For media information and assistance, please contact:
Susan Fuller, Synergy Marketing & Public Relations
Ph (07) 3303 9966 or Mob: 0411 463 693
Email: susan.fuller@synergypr.net.au